Caption Left: Kate chose the nude Reiss Shola dress to greet Michelle Obama at
Buckingham Palace. The £175 dress sold out in minutes and traffic to the
company's website was boosted by 200% for a prolonged period.
Caption Right: Kate wore the cream silk Nanette once again on the royal tour of Canada.
By now, the £159 dress had been relaunched and was selling across the
globe at a rate of knots. Examples were sold on eBay for over £750.

